There are psychological and emotional impact shapes can make in human mind when used in the right way

Circles

  • No end or beginning
  • Curves are seen as feminine
  • Completeness suggests the unity and harmony
  • Perfection

 

Circles exist all around us in nature. Because the Ancients association with the sun, moon, and Earth, there’s a cosmic and celestial link

 

Circles have no beginning or end, they’re also connected to the idea of cycles, eternity, and timelessness.

They feel complete and unified. Think of the

    • circular yin-yang symbol (two halves make a whole)
    • wedding bands
    • clocks

 

 

 

 

 

 

 

 

 

Characters which have circles in them are processed by brain as chubby, soft, cute and nonthreatening

 

Squares and rectangles
    • Stable/Order
    • Boring 
    • Security
    • Communicating power, intelligence, stability

The shape conveys reliability and longevity, while also feeling traditional, trustworthy, and authoritative.

 

 

Triangles:
Represents a pointy or sharp object so our brain process it as a threat.
  • tension
  • Aggression
  • Energy
  • Masculinity

Triangles have dual meanings:

  • When they’re upright, they feel stable, solid, and balanced
  • Once inverted they feel top-heavy, wild, unbalanced, risky, scary and questioning

When a kid draws a scary drawing he always used pointy triangles with horns and teeth

If you notice nobody tells him to do that. That is his brain which tells him triangles are scary.

Villains have triangular shapes which suggests fear, aggression, evil

Spirals

  • Disorientation/dizzy
  • Mystery
  • Expressions of creativity
  • Transformation
  • Release of energy

Dimand Rings

Cars

Tattoo Shapes:

Houses